WHOLESALE MARKETING
KidSource
How do you tell your story to sales representatives and other retailers? As many ways as you can! Working together with KidSource, we designed and merchandised a colorful and impactful booth for two large toy industry trade shows: New York Toy Fair and ASTRA Marketplace & Academy. We also were able to boost exposure and impact with an 80-page catalog, for which we did the art direction, wrote copy and directed photography. The vibrant, energetic personality of the brand was also carried through into our design of the KidSource private label packaging.