RETAIL CAMPAIGN

Creative Kidstuff Holiday 2018

Fourth quarter can be a real kick in the pants with increased traffic and extended hours, but it’s also an exciting time to communicate with customers. Direct mail, social media and email blasts were just a few of the ways we conveyed in-store savings and special events to customers. The holidays also brought with them the production of the much-anticipated Creative Kidstuff toy catalog. (There are stories of siblings fighting over them and even keeping them under their pillows.) In addition to these traditional marketing vehicles, each year we delighted in creating a must-visit experience for the stores through our displays, signage and props. And if we couldn’t find something, we made it!